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Our expertise
IgroMag specializes in the localization, publishing, and distribution of board games and related accessories.
OUR LOCALIZATIONS
A broad game portfolio, primarily consisting of family board games and globally recognized bestsellers. .
More detailsPRE-ORDERS
Board games published and localized by IgroMag that are currently in production and available for pre-order at preferential pricing.
More detailsTURNKEY LOCALIZATION
An experienced team of translators, editors, and project managers who fully manage the translation and cultural adaptation of board games for the Ukrainian market. Partners can review, test, and evaluate a prototype copy in our board game club prior to mass production.
More detailsTOWER REX PRODUCTS
A wide range of wooden organizers and accessories designed to improve storage solutions and enhance gameplay.
More detailsCUSTOM COMPONENT DEVELOPMENT and manufacturing
The Tower Rex team designs and manufactures custom wooden and acrylic components and accessories for board games.
More detailsCompany history
Foundation
Three students launch the first Ukrainian online board game store, laying the foundation for game localization in Ukrainian.
2008
First major releases
We begin officially publishing Ukrainian editions of global board game hits and establish our reputation as a reliable localization partner.
2011
First board game club
We open one of Ukraine’s first and largest board game clubs at the time (Kyiv), featuring over 600 games and hosting regular community events.
2012
Portfolio and market expansion
We actively expand our catalog, launch new partnerships, and enter offline retail through partner store networks.
2014-2018
Launch of Tower Rex
An in-house production unit focused on game accessories is established, later evolving into a standalone brand.
2016
Online scaling
IgroMag becomes the largest online board game retailer in Ukraine, offering both international bestsellers and Ukrainian developments.
2020
Supporting Ukrainian designers
We launch structured collaboration with Ukrainian game designers, including playtesting, editorial support, consulting, and project launches.
2021-2023
Dedicated publishing unit for Ukrainian games
A new division is launched to develop and publish original Ukrainian board games. Over 30 projects receive expert evaluation, with 4 entering active development.
2024
New phase of growth
IgroMag continues to scale operations, strengthen market positions, and invest in the development of the Ukrainian board game industry.
2024–present
Scale and achievements
50,000+ games sold annually
We are one of the key players in the Ukrainian board game market.
100+ localized global hits
Over one hundred games have received high-quality Ukrainian editions, from family titles to complex strategy games.
14+ years of international presence
Since 2011, we regularly attend Essen Spiel and collaborate directly with leading global publishers.
Partnerships with top retailers
We cooperate with Rozetka, Epicentr, Telemart, Retromagaz, MOYO, as well as national and local retailers and media projects.
One of the largest board game libraries in Ukraine
Our club hosts over 600 games and serves as a live testing and community hub.
Innovation and in-house development
From launching Tower Rex to developing original Ukrainian board games, we invest in long-term industry growth.
Awards and recognition
Over the years, IgroMag has been recognized by leading media outlets, professional communities, and industry rankings as a key market leader, with a highly skilled expert team.

Our team and values
Behind IgroMag stands a team that creates meaningful gaming experiences every day.
Our specialists cover every aspect of the industry: game selection managers, translators and editors, localization experts, production managers, marketers, event organizers, and game masters familiar with over 600 titles.
We operate within a culture of openness, care, and mutual respect.
Our greatest value is people — our team and the community we have grown with.
Our mission
Our mission is to bring the magic of meaningful leisure into people’s lives.
Care
A comprehensive approach based on attention, respect, and responsibility toward ourselves, our colleagues, clients, society, Ukraine, and the world around us. It is reflected in outstanding customer experience, thoughtful communication, comfortable working conditions, and the creation of opportunities for growth and meaningful leisure.
Development
We continuously improve ourselves and proactively drive change. We enhance processes, relationships, and technologies, and implement ideas aimed at optimization and positive impact on people, communities, our company, the market ecosystem, and Ukraine.
Openness
We build healthy, trust-based relationships through transparent, sincere, and honest communication with our colleagues, partners, and clients.
Our mission
We believe board games are tools for communication, development, shared experiences, and genuine emotions—within families, companies, and communities across Ukraine.
Social responsibility
Care is one of IgroMag’s core values, reflected in our long-term social initiatives.

In 2024, we released a special character, Thunder Dog for King of Tokyo. All proceeds were donated to United24, , supporting humanitarian demining projects in Ukraine.

Our team regularly participates in charity sporting events, including the annual Chestnut Run and Run for Those in Boots, supporting medical institutions and Ukraine’s defenders.

We also organize charity streams, open gaming events, and community initiatives at festivals and conferences.

Vision and future plans

We envision the future of Ukrainian board gaming culture as dynamic, modern, and opportunity-driven.
We continue developing new products, supporting talented designers, and introducing innovative ideas to make board games a natural part of modern leisure culture for families, teams, and communities.

Why partner with us
Expert localization department
We provide full cultural and mechanical adaptation—not just translation.
Full production cycle and quality control
From component refinement to final packaging, we manage quality at every stage.
Deep market and community insight
We understand player expectations, trends, and feedback, ensuring predictable launches.
Marketing and event promotion channels
Own game library, festivals, retailer collaborations, and media campaigns.
Integration with Tower Rex manufacturing
Local production, customization options, and rapid prototyping.
Author support and co-development
We help refine mechanics, visuals, and market readiness.
Long-term reputation
Trusted by partners and the gaming community.
Social responsibility
Partners choose us not only for expertise, but for shared values.
Data-driven growth approach
We rely on analytics, retail feedback, and market data to scale sustainably.
Interested in promoting meaningful leisure together with us?
Leave your contact details, and our team will get in touch.